How many times have you gone somewhere and wished that you didn’t have to carry so much with you? If you go anywhere where you have to drive, you need your driver’s license. If you are going somewhere to buy something, you also need a form of payment. For this reason, most people carry around a wallet with several different forms of payment, so they don’t have to decide what to bring with them every time they leave the house. However, it also means that every time they leave the house, they are carrying around several items that they don’t necessarily need to have. It can be a hassle to have to carry these things around sometimes. People are always looking for ways to make their lives more convenient and one thing many are turning to are their phones.
These days, almost everyone carries around a phone. Most phones do so much more than just make phone calls. They are our connection to the entire world. They help us get around town with GPS capabilities. They provide music during the drive. Phones do practically everything for us. So, it makes sense that our phones are now able to hold credit and debit card information to make payments. But, the only way to accept this payment information is by using near field communication technology (NFC). This includes Apple Pay, Google Pay, and other contactless mobile wallet technologies. This technology is somewhat new and may not be used as widely as credit and debit card readers. However, it is a form of payment that you simply cannot ignore. If all major businesses are heading toward accepting NFC payments, you do not want to be left behind.
NFC payments allow consumers to practically replace their entire wallet with their phones. Most consumers do not leave their house without their phones. Many consumers have switched to using only NFC payments because of how convenient it is to just use their phone to make payments. This may not be the norm right now, but it is worth looking into as a business as you will want to be able to accept all forms of payment that come your way. Millions of people use some form of NFC payments to purchase goods and services every year. You don’t want to miss out on those potential customers.
When a customer wants to make a payment at your register, they open their mobile wallet or app and tap their phone to the terminal. That’s it! The terminals communicate only with the phone of that consumer and all the information is encrypted. This encryption means it is more secure than swiping a card, which is another reason many consumers are choosing to switch to only NFC payments. The terminal will only connect with one phone at a time, so the consumer doesn’t have to worry about paying for someone else’s purchases. It’s fast, efficient, and more secure than any other form of payment. As a consumer and a business, those are three very important qualities in any transaction.
Most mobile payment users are Millennials or part of Generation X. If your business serves these demographics you should find out how to implement NFC payments as soon as possible.
If you do not cater to these demographics, it is still worth looking into as NFC payments are on the rise across the country. It is a convenient, fast, and secure way to pay for your consumer. All they have to do is tap their phone or mobile device and they are on their way, making their experience smooth and efficient and making it more likely for them to return. You don’t want to miss out on the opportunity to use such a convenient and secure way to accept payments. Let us help you implement this time and money-saving form of payment today.
Posted in Merchant Card Services on Sep 19, 2019